American Tourister

About this film

Sourced from EiPi's imported production/caption review notes — not an AI-generated visual analysis.

Soha Ali Khan narrates the emotional and joyful experience of preparing for her daughter's first day of school, connecting family memories with back-to-school shopping.

Original caption

Verbatim from the original Instagram post.

Our latest video is a ‘class act’ in back-to-school cool! The objective was to resonate deeply with families, making the preparations for a new school year exciting and meaningful. To achieve this, we strategically partnered with the incredible Soha Ali Khan, known for her authentic connection with her audience and her relatable journey as a mom. From start to finish, our agency managed every aspect of this project in-house. We crafted the script to reflect her heartfelt experiences, highlighting the emotional and joyful moments of preparing for her daughter’s first day of school. The entire video production, from shooting to post-production, was handled by our dedicated team, ensuring a seamless and high-quality outcome. This video beautifully showcases the excitement of back-to-school shopping. Her genuine narration adds a personal touch, making the campaign relatable and inspiring for all parents and children gearing up for the new school year. Check out the full video to see how we brought back-to-school moments to life with American Tourister! #eipimedia #fyp #explorepage #reels #sohaalikhan