Plix

About this film

Sourced from EiPi's imported production/caption review notes — not an AI-generated visual analysis.

Shraddha Kapoor features in an ACV x 90 Days performance asset built around one hook, a simple narrative and an outcome promise.

Original caption

Verbatim from the original Instagram post.

Fizz in the glass, fire in the ads. For Plix, we conceptualised and created a full-funnel performance campaign with @shraddhakapoor - 20 assets across 7 hero products, all shot in-house at our studio. Every detail was built end-to-end by our team: scripting, direction, production design, shoot, edit, post. The goal was to make Plix’s benefits feel clear, relatable and scroll-stopping, while giving the brand a bank of high-performing videos to fuel ads and organic content for weeks. This ACV x 90 Days film is just one of them. A single hook, a clean narrative arc, and a strong outcome promise. Performance-first, without looking like an ad. That’s what we set out to achieve, and with multiple fresh assets ready, we left Plix with both efficiency and impact. #plix #production #organiccontent