Mamaearth; Zepto

About this film

Sourced from EiPi's imported production/caption review notes — not an AI-generated visual analysis.

A New Year film uses childhood nostalgia and humour to encourage meaningful resolutions such as planting trees. Mamaearth and Zepto are presented as making those intentions easier to act on.

Original caption

Verbatim from the original Instagram post.

A tree-mendous video sprouted in no time! At EiPi Media, we create stories that connect. This video for Mamaearth and Zepto was one of those projects where everything fell into place—nostalgia, New Year resolutions, and a touch of humor, all wrapped in a feel-good message. From brainstorming the concept to delivering the final film, we handled every step in-house. And we didn’t stop there—we crafted edits for teasers, 10-seconders, and 15-seconders, making sure the message planted its roots across every platform. The idea was simple yet powerful: remind people of their small, meaningful resolutions, like planting trees, and show how Mamaearth and Zepto make it easier to turn them into reality. The narrative strikes a chord—drawing on childhood memories and blending them with modern-day solutions. We believe great ideas deserve great execution—and that’s exactly what we delivered. Despite the clock ticking, our team came together to deliver a film that feels authentic, relatable, and impactful. Here’s to storytelling that grows with purpose! #eipimedia #reels