Footwear
Year
2024
Account
@eipimedia
Production
Unconfirmed
Cover
Ready
About this film
Sourced from EiPi's imported production/caption review notes — not an AI-generated visual analysis.
Rohit Saraf appears to make a romantic proposal before the story turns into a playful declaration of love for Bacca Bucci sneakers.
Original caption
Verbatim from the original Instagram post.
We put our best foot forward, and it’s got Bacca Bucci written all over it! At EiPi Media, we believe great storytelling isn’t just about what you say but how you bring it to life. When Rohit Saraf joined forces with Bacca Bucci, we knew this campaign had to be as bold and stylish as their sneakers. From conceptualization to post-production, this campaign was a full-spectrum collaboration, crafted entirely in-house. Over the course of a four-hour shoot, we brought three distinct assets to life, each showcasing the brand’s personality and versatility. At the heart of the campaign is the main film, where Rohit Saraf—charismatic as ever—stars in a clever narrative that blurs the line between romance and obsession. What starts as a heartfelt proposal quickly becomes a cheeky love letter to sneakers that are so good, they distract you from everything else. Tasked with showcasing the bold, playful spirit of Bacca Bucci, we crafted a series of assets that highlight the brand’s irresistible charm—delivered through humor, style, and storytelling that clicks with today’s audience. Watch now! #eipimedia