Beauty & Personal Care
Year
2024
Account
@eipimedia
Production
Unconfirmed
Cover
Ready
About this film
Sourced from EiPi's imported production/caption review notes — not an AI-generated visual analysis.
Nimrat Khaira introduces Streax Gel Hair Colour in the opening asset of a regional influencer launch. The campaign uses Punjabi personalities to communicate glossy hair transformation.
Original caption
Verbatim from the original Instagram post.
The ‘mane' event is here – our Streax campaign just went live! At EiPi Media, we know the power of creating authentic connections, which is why we partnered with regional icons like Nimrat Khaira to launch the all-new Streax Gel Hair Colour. For this campaign, we brought together the best of influencer power to showcase how Streax Gel Hair Colour is setting new benchmarks in the market. Kicking off the campaign, we partnered with the stunning and charismatic Nimrat Khaira, whose vibrant personality perfectly embodies the glossy, radiant transformation Streax promises. We collaborated with 3 iconic Punjabi influencers to resonate with a diverse and dynamic audience; managed end-to-end execution, from ideation to influencer selection, content creation, and ensuring seamless posting. Keep an eye out for the next reveal! #eipimedia