MobiKwik
Banking & Financial Services
Year
2023
Account
@eipimedia
Production
Unconfirmed
Cover
Ready
About this film
Sourced from EiPi's imported production/caption review notes — not an AI-generated visual analysis.
Penny-pinching husband Manoj Bajpayee and Anita Hassanandani discuss spend analysis.
Original caption
Verbatim from the original Instagram post.
It takes a master of his craft like @bajpayee.manoj to make a great ad even better! To bring the magic to @mymobikwik ’s latest ad film, we worked with the ace Manoj Bajpayee, who made the most of his penny-pinching character in the script opposite the effortless @anitahassanandani who seamlessly balances out the husband-wife dynamic. Shot in our in-house studio, we leveraged the married couple dynamic to talk about Mobikwik’s Spend-Analysis feature, where our concept and actors made the most of in a 60-second ad film, and in the cheekiest way possible!