realme

Consumer Electronics

Year

2023

Account

@eipimedia

Production

VFX

Cover

Ready

About this film

Sourced from EiPi's imported production/caption review notes — not an AI-generated visual analysis.

Sushant Khatri performs a coordinated launch-song dance with VFX phone integration.

Original caption

Verbatim from the original Instagram post.

The Amazon Prime Day extravaganza continues, and this time for one of our favourite brands we have had a long-standing relationship with! Realme has just launched their new phone, realme narzo 60 and to amplify the launch song that they had created, we roped in influencers from different categories to create KOL-led assets. We created the dance steps which were replicated by these influencers to create homogeneity across the entire campaign. To make it even more spectacular, we used VFx to make the phone a part of the choreography so that the product doesn’t get missed. Engaging and enthralling, we really did get this right! The campaign is now live with Sushant Khatri, stay tuned for the rest!

#Sushant Khatri#Dance#Launch Song#Prime Day#Smartphone#VFX
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