Fashion & Apparel
Year
2024
Account
@eipimedia
Production
CGI
Cover
Ready
About this film
Sourced from EiPi's imported production/caption review notes — not an AI-generated visual analysis.
Cricket practice at Dharamshala leads to a giant Team India jersey reveal with Rohit Sharma, Ravindra Jadeja and Kuldeep Yadav.
Original caption
Verbatim from the original Instagram post.
With @adidasindia , we have stepped up to the crease to score big again! In our latest groundbreaking campaign, we seamlessly integrated reality and CGI to redefine the boundaries of storytelling. Against the majestic backdrop of Dharamshala Stadium, cricket icons @rohitsharma45 @royalnavghan and @kuldeep_18 engaged in what appeared to be a routine practice till the colossal Adidas Indian cricket team jersey, came into view. With two teasers igniting anticipation, the main video which is a fusion of live-action footage and hyper-realistic CGI, has seen massive organic reach (as massive as the jersey itself). This campaign has transcended traditional marketing, sparking conversations and setting new standards for immersive storytelling. Prepare to be bowled over as reality and imagination collide in our jaw-dropping video – catch the action now! #cgi #adidas #teamindia