Liberty Shoes

About this film

Sourced from EiPi's imported production/caption review notes — not an AI-generated visual analysis.

Mixed-reality school-shoe adventure connects classroom comfort with playground activity and product flexibility.

Original caption

Verbatim from the original Instagram post.

School’s out, but the fun’s just begun - Here’s presenting our latest video for Liberty’s “Class Bhi Aur Khel Bhi” campaign! Our objective was to highlight Liberty’s School Shoes as the ultimate choice for kids, seamlessly balancing classroom comfort with playground fun. Our creative arm devised an engaging concept: showcasing the shoe’s versatility through a mixed-reality adventure. By blending live-action footage with hyper-real CGI, we crafted an immersive experience, all done in-house, that captures the essence of the product’s innovative design features, including flexible outsoles and breathable uppers. The result is a compelling narrative that resonates with parents and children alike, reinforcing Liberty’s position as a leader in comfort and quality. ‘Sneaker’ peek at our latest video!